The video delves into the exploitation and control within the music industry, highlighting how many prominent black artists, including Michael Jackson, Prince, and Tupac Shakur, were systematically stripped of their autonomy and profits. Here are the key points discussed:

Ownership and Exploitation
Control by Record Labels: Artists like Michael Jackson and Prince fought to own their music rights. The narrative suggests that when artists attempt to regain control over their work, they face severe repercussions, including legal battles and, in some cases, mysterious deaths.

Kanye West’s Advocacy: Kanye West is portrayed as a modern advocate for artists’ rights, emphasizing the importance of artists owning their masters. He argues that current contracts are designed to benefit the labels disproportionately, leaving artists without control over their creations.

Financial Manipulation: The video claims that the deaths of artists lead to substantial financial gains for record labels. When an artist dies, their music sales often spike, benefiting the label rather than the artist’s family or estate.

Historical Cases
Michael Jackson: After gaining significant control over his music catalog, including a substantial stake in Sony/ATV, Michael Jackson faced intense scrutiny and ultimately died under suspicious circumstances. The video implies that his death was orchestrated to regain control of his valuable assets.

Prince: Known for his fierce independence and fight against record label control, Prince’s death is also presented as suspicious. He spoke out against the exploitation by record labels and owned his masters, which made him a target.

Tupac and Biggie: The deaths of Tupac Shakur and The Notorious B.I.G. are tied to the notion of ownership and control in the music industry. Their untimely deaths are suggested to be part of a broader scheme to maintain control over their music and the profits it generated.

Systematic Issues

Young Rappers: The video highlights the alarming rate at which young black rappers are dying, suggesting a systemic issue where these deaths benefit record labels financially. It argues that these artists often come from disadvantaged backgrounds and sign contracts without fully understanding the consequences.

Corporate Greed: The overarching theme is the greed and control exerted by record labels, which profit immensely from the exploitation and, in some cases, the deaths of their artists. The video calls for a reevaluation of how the music industry operates, pushing for greater fairness and autonomy for artists.

Call to Action
The video encourages viewers to:

Understand the System: Recognize the exploitative nature of the music industry and how it disproportionately affects black artists.
Support Artist Ownership: Advocate for artists to own their masters and have more control over their work.
Change the Industry: Push for systemic changes that make contracts fairer and ensure artists benefit from their creations.
In essence, the video aims to shed light on the dark side of the music industry, urging for a shift towards more equitable treatment of artists and greater transparency in the management of their rights and profits.